Okan University Hospital Partners with Switas to Accelerate Digital Growth

Okan University Hospital Partners with Switas to Accelerate Digital Growth

Okan University Hospital, one of Turkey's leading private healthcare institutions, has officially partnered with Switas Growth Consultancy to enhance its digital presence and patient engagement through a comprehensive growth strategy.

This collaboration marks a significant step forward in Okan University Hospital’s digital transformation journey, aiming to make its services more accessible and its communication more impactful in today’s competitive healthcare landscape.

Switas will lead the hospital’s growth consultancy efforts across multiple domains, including:

  • Search Engine Optimization (SEO): Improving the hospital's visibility in organic search to reach patients more effectively.
  • Performance Marketing: Launching data-driven paid campaigns that drive traffic and conversions with measurable ROI.
  • Content Management: Crafting clear, informative, and patient-friendly content tailored to the needs of diverse audiences.
  • Growth Strategy: Designing a digital roadmap aligned with the hospital’s vision and long-term objectives.
  • Website Design & Development: Redesigning the hospital’s digital experience through a modern, responsive, and user-friendly interface, backed by robust development infrastructure. Switas’ UX and UI team will ensure an intuitive and accessible experience for all users.

"We are proud to support Okan University Hospital in building a future-ready digital ecosystem. Healthcare today demands not just excellent medical service, but also clarity, reach, and a seamless digital patient experience," said Çağdaş Polat, Co-founder of Switas.

This partnership signals Okan University Hospital’s commitment to innovation and patient-centered care, both offline and online.


Çağdaş Polat

Written by

Çağdaş Polat

Çağdaş Polat is Co-Founder of Switas, where he leads technology and growth consulting for brands across e-commerce, travel, healthcare, and the public sector. A computer science graduate who moved from software development into senior marketing, product, and strategy roles over the past decade, he now advises companies on CRO, analytics, and building growth systems that hold up under measurement.

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