Switas has officially partnered with Ticimax, one of Turkey’s leading e-commerce infrastructure providers, to deliver user experience (UX) consultancy services.
This strategic collaboration aims to enhance the usability, accessibility, and overall customer experience of the Ticimax platform — which powers hundreds of online stores — by applying data-driven UX principles and best practices.
Key Focus Areas of the Partnership:
- User Research: Analyzing user behaviors, expectations, and pain points to build actionable experience maps.
- UI/UX Audits: Evaluating interface usability, navigation structures, and visual hierarchies across the platform.
- Testing & Prototyping: Validating proposed solutions through user testing and translating insights into practical design prototypes.
With Switas' UX consultancy expertise, Ticimax is set to offer an improved digital journey for both B2B and B2C users across its extensive client base.
