Switas, a leading growth consultancy brand, has been featured in an official Microsoft Clarity case study for its transformative collaboration with byFood, Japan’s premier platform for culinary experiences. This feature marks a significant moment for Switas and underscores the growing global recognition of its data-driven approach to scaling digital businesses.
Data Meets Strategy
The case study showcases how Switas harnessed Microsoft Clarity’s robust behavioral analytics — including session replays, heatmaps, and engagement metrics — to deeply understand user behavior on byFood’s platform. These insights enabled the Switas team to craft high-impact strategies that improved user flow, reduced friction points, and increased conversion rates.
By aligning Clarity’s powerful tools with byFood’s mission to connect global audiences with Japan’s rich food culture, Switas delivered measurable growth and a more intuitive user experience.
Strategic Growth in Action Key highlights from the case study include:
- How Switas translated behavioral data into growth opportunities.
- UX optimizations tailored for international and local user segments.
- Scalable insights for sustained platform-wide improvements.
A Global Win
This case study is more than a success story — it’s a testament to the potential of combining behavioral analytics with strategic growth consulting. As Switas continues to work with high-growth digital brands around the world, this recognition by Microsoft Clarity cements its place at the forefront of digital growth innovation.
Dive into the full case study here: https://clarity.microsoft.com/case-studies/switas/